Richmond Magazine writes:
The new East End grocery store, The Market at 25th, is just weeks away from making its highly anticipated grand opening on Monday, April 29. The store will primarily service an area defined as a food desert for residents along the Richmond-Henrico County border, encompassing three of the city’s public housing projects and some of the neediest Richmond Public Schools. The goal is to provide a comfortable, approachable community store that celebrates the Church Hill neighborhood and East End and can serve as a central hub. “I think we’ve done a really nice job of that, hiring locals and giving local vendors an opportunity and also making this look and feel like a local store,” says developer and operator Norm Gold.